New VW Logo – Rebranding International
The rebranding of the Volkswagen logo is planned to be one of the world’s largest. After participating at a worldwide tender, Alpha Signs, partner of Volkwagen group for many years, realised the first new logos at IAA 2019 in Frankfurt and is partner for the implementation of the VW-New Brand Design for dealers all over the world.
Alpha Signs GmbH manufactures the new VW logos in high-quality thermo moulded technique and delivers / installs them worldwide with international partners for installation. A total of 171 markets in 154 countries will be adapted, with around 70,000 logos being exchanged at dealers and service partners worldwide.